We bring you booked jobs—
not impressions.
Faro builds the websites, ads, and follow-up systems that turn local searches into booked appointments for HVAC, solar, roofing, legal, clinics and other service businesses.
You don't have a service problem.
You have a getting-found problem.
You're the best in town at the work. None of that matters if the customer calls someone else first.
Your website looks fine and books nobody. No clear offer, slow on a phone, your number buried three scrolls down. A brochure, not a salesman.
You're lighting money on fire with ads. The budget burns every month and nobody can tell you which dollar actually turned into a paying job.
Leads come in and rot. Five minutes later they've already booked the next company on the list — and you never even knew they called.
You miss the call because you're on a roof or under a sink. That missed call isn't lost. It's a booked job — for your competitor.
A website that books jobs —
and five engines feeding it.
Website + AI receptionist
Conversion site · 24/7 AI front deskYour whole front door in one build: a fast, mobile site made to book — with an AI that answers every call and chat, qualifies the job, and drops it on your calendar.
Show up first on Google
Google Ads · Local Service AdsSearch ads and LSAs that put you at the top of the map the moment someone needs you — and every dollar tracked back to a real call.
Fill the slow months
Meta Ads · Facebook & InstagramCampaigns that create demand for the bigger tickets — installs, replacements, and seasonal pushes — so the pipeline never runs dry.
Win your local map
Local SEO · Google Business ProfileRank in the map pack and organic results for the searches that matter in your area — the free leads that keep coming month after month.
Never lose a lead
Instant follow-up · text & emailThe second a lead comes in, they get a text and an email — automated, instant, relentless — so no lead ever goes cold while you work.
Know what's working
Call tracking · one dashboardEvery call traced to the ad, page, or search that produced it. One simple dashboard, so you always know what each booked job cost.
Four moving parts. One booked job at the end.
Capture
We get you found — ads, maps, and SEO put you in front of people searching for your service right now.
Convert
A site built to book sends them straight to a call or a scheduled appointment — no friction, no dead ends.
Follow up
Instant text + email, plus an AI receptionist that picks up everything you can't. Every lead gets answered in seconds.
Book & track
The job lands on your calendar and every dollar gets tracked to a real phone call in one simple dashboard.
The receptionist that never sleeps, never calls in sick, never misses a call.
While your competitor's phone rings out to voicemail, yours answers on the first ring — qualifies the job, books it, and texts you the details. 24/7, in your business's voice.
- Answers 24/7 — nights, weekends, holidays, while you're on a job. Every call, every chat.
- Qualifies & books — figures out the job, checks your calendar, and locks in the appointment.
- Texts you the details — you walk in already knowing the name, the address, and the problem.
- Speaks English & Spanish — and always sounds like your company, never a robot.
Booked jobs in 30 days, or you don't pay.
Most agencies lock you into a year and hope you forget to cancel. We do the opposite: we build the whole system, turn it on, and if it doesn't put real booked jobs on your calendar in the first 30 days, that month is on us.
We do the work first
Site, ads, and follow-up all go live before the clock starts. You see exactly what you're getting.
30 days to prove it
If we don't deliver booked jobs in the first month, our fee that month is free. No fine print, no runaround.
No long contracts
Month to month. We keep your business by earning it, the same way you keep yours.
The guarantee covers Faro's management fee. Ad budget paid to Google or Meta is billed separately and isn't part of the refund — that money buys your clicks either way.
We only win when your phone rings — so the risk stays on us, and you deal straight with the people doing the work.
Questions, answered straight.
If your Faro system doesn't book real appointments in the first 30 days of going live, our management fee for that month is free. (Ad budget paid to Google or Meta is separate — that buys your clicks either way.) We take on the risk so you don't have to.
Yes — try it right now in the chat at the top of this page. It answers every call and message, qualifies the job, and books it 24/7. We train it on your business so it sounds like your front desk, and it hands off to you whenever you want.
Most builds go live within 2–3 weeks. We start with a strategy call, map your offer and service area, then build the site, ads, and follow-up system together.
Yes, and it's easier than you'd think. We can rebuild what's not working or plug our system into what is. No long contract on our side means you're never stuck — including with us.
Absolutely. Everything we do — sites, ads, SEO, the AI front desk — runs online and is built for the U.S. market, in English and Spanish. You get the same results with lower overhead, which is part of how we keep pricing fair while you're growing.
Not at all. We handle everything — the website, the ads, the automations, the AI. You get one simple dashboard and a phone that rings. That's the whole point.
It depends on your market and which parts of the system you need. We price by project on a month-to-month basis — no long contracts. Book a call and we'll give you a straight number.
Let's get your phone ringing.
Book a free strategy call. We'll map exactly how Faro would bring you booked jobs — no pitch deck, no pressure.